Liverpool secure biggest kit deal in English football history with Warrior Sports

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Liverpool have wrapped up a £25m-a-year kit deal with Boston-based company Warrior Sports — a record for English football and twice what adidas currently pay.

Warrior, a subsidiary of New Balance, will take over from adidas ahead of the 2012-13 season and it is expected to be a long-term relationship which puts Nike’s deal with Manchester United - worth £23.5m - into the shade.

The news comes as a huge blow to their current kit manufacturers as Liverpool's shirt is the fourth-highest selling replica in the world, behind Barcelona, Manchester United, and Real Madrid.

United's deal with Nike runs until 2015 and the club will be expecting to to negotiate a deal that places them in a higher price bracket to Liverpool.

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